Have you ever sent out hundreds of Real Estate Marketing e-mails to a particular list, but get almost zero replies every time? If you answered yes, then you should keep reading.

Getting people on your list to actually read e-mails you send and take action is a challenge. Many people would often start reading Real Estate Marketing E-mails, but very few make it to the end. How do you change that? Here are some tips that could help you engage your database and ultimately get those leads:

1. Write as you would talk.

Real Estate is all about connecting to people and sending the usual e-mail template doesn’t do the job. Of course, you want to convey that you’re a professional and that you mean business, but it has to be written in a way that readers would enjoy to keep them reading ‘till the end. And the best way to do that is to write as you would talk to people. Make them feel there’s a person behind your e-mail. Make them feel a connection to you through your words.

2. Don’t let them smell your desperation.

While it is natural to push your business and listings to people since competition in Real Estate is tough, it is not effective. People are tired of receiving e-mails that say how great an agent you are, or that they should buy or sell properties, or that you’re the best fit to handle their business. Write something relevant to your audience. Don’t just send everything to everyone.


3. Lastly, take time writing your Real Estate Marketing E-mails.

Put a lot of thought into it. Even professional writers spend a bit of time writing, spending at least an hour on your Marketing E-mails will definitely yield favorable results. After all, you’ll be using each e-mail hundreds of times, if not thousands.

Should you still find writing Real Estate Marketing E-mails a bit of a burden, hiring a Virtual Assistant could be the perfect way to get that off your shoulders.

Call us today to learn more about how Summit VA Solutions can help you! Call us at 877 561 2778 or send us an e-mail thru info@summitvasolutions.com.

About the writer: Graduate with Diploma in Information Technology and Business Administration major in marketing & management. Former teacher for secondary and tertiary level. Former Trainer for Medicare customer support John used to write articles for Houston Real Estate investing and management.

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